Fiona McDougall

Designer & Bookmaker
Berlin, Toronto

Fiona McDougall

TWG: 2018 - 2020

Marketing design for a human-centered software development company.
Graphic Design, Illustration

One of my favourite tasks as a designer on the Marketing Team at TWG was creating collateral for internal events. I had complete creative freedom and it was rewarding to witness my co-workers react to the work — so often as a designer you don’t get to see people enjoying the things you make.

Cinco de mayo dip making contest event poster.

Cinco de mayo dip making event poster against a green background.

Coffee house block party poster.

Coffee house block party poster hang against a deep purple background.

Blood donation day screen.

Some of my favourite event posters. Thanks to Marty for the puny copy on the last one.

A black hoodie with shiny black text in the style of Honest Eds reads Good people great work.

A black hoodie with shiny black text in the style of Honest Eds reads Good people great work.

A black hoodie with shiny black text in the style of Honest Eds reads Good people great work.

Company merch that you actually want to keep.

10 custom embroidered patches, one for each cabin: henbane, hells bells, poison ivy, jack-in-the-pulpit, bloodroot, fly agaric, foxglove, destroying angel, pokeweed and water hemlock.

Camp passport open against a wooden floor, information about water hemlock is shown along with an illustration of the plant.

A forest green touque, a small passport sized booklet and some round embroidered patches are arranged under a tree.

Swag I designed for the annual company retreat to Camp Winnebagoe. The theme for 2019 was wild plants of Ontario so each cabin was assigned a deadly native plant. Everyone received a poison ivy pin, a custom embroidered badge of their cabin’s toxic species as well as a passport containing a map, event information and some tips on how to stay warm.